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Portfolio

Klaassen Mechanical Plumbing

This company was looking for a complete rebrand that would match its professional and well-experienced background in plumbing. Geometric styles and minimalistic design were implemented to create a mechanical feel to the brand. This rebrand included a new logo, style guide, stationery, business card, and uniform.
Check out the rest of the style guide and a closer look at the stationery here.

Jay's Candles

This project was challenged with the task of making a minimalistic mobile site to appeal to the ease of shopping online while still bringing the warm, comforting feeling of hand-made candles. For this website, I created numerous web pages all on mobile and the branding for the company.
Get a closer look at the mobile website here.

A Night At The Fancast

The creators of this podcast about the band Queen wanted to have an original logo that would still be immediately recognizable to fans of the music. This design is inspired by the Queen album A Night at the Opera, replacing illustrations of the band members' astrological signs with the podcasters. Included here were possible concepts of the logo whereas the first one was the client's choice.

ArtFest Brochure

This brochure's goal was to organize this large amount of information in a legible way while still having a unique, artsy feel to the branding of this event. Hierarchy is a must in this brochure and knowledge in typography was used to create that through colour and font-weight.
Get a closer look at the brochure here.

Milk Crate Vinyls

This company sells new and used records, cassettes and CDs both online and in-store. The goal of this brand was to create a nostalgic feeling using elements of design in the 80s while also appealing to a modern audience. The ad campaign was created for multiple formats including magazines, social media, billboards, and website banner ads. This branding included a logo, style guide, uniforms, signage, and an advertisement campaign across multiple platforms.
Get a closer look at the style guide and advertisements here.

Locally Grown Advertisement

This organization is looking to promote the benefits of eating local produce. This advertisement campaign uses a form of shock advertisement to entice the viewer. This was made for multiple platforms, including magazines, billboards, webpage banner ads and social media.

Get a closer look at the advertisements here.

Firebreather Hot Sauce

This brand was looking for a unique design to represent each hot sauce flavour while still having a cohesive look between the three. Mascots were created for each flavour to add a fun bold look along with the bright colours against a black background. This project includes three different hot sauce packaging and an advertisement campaign for social media, magazines and billboards.
Get a closer look at the package design and advertisements here.

Coleus Website

Coleus is an Indie artist with a new album that was recently released. I wanted to edit his website to match the branding of his album debut. This minimalistic style works great with webpage legibility while also taking a similar artistic approach to his album cover. This project includes his entire website on both mobile and desktop.
Check out the full website here.

Rural Route Magazine

This magazine is about local events in Mapleton and Minto counties, sharing stories of people in the area. I decided to rebrand the original design, making the magazine look more appealing and modern. This redesign includes a cover, table of contents, editor’s note, and one article.

Get a closer look at the magazine pages.

Valverdón Winery

This winery wanted its products to look vibrant and unique, giving a fun, less pretentious feeling to drinking wine. Using vibrant colours and graphics, this design is sure to stand out among others. This branding included three wine bottles with matching gift bags and three social media posts.

Get a closer look at the packaging and advertisements here.

Cystic Fibrosis

This organization needed a way to display this data about the various modulators available for people with
Cystic Fibrosis and how effective they are. This project was completed with a team where with the aid of my team members, I created the design and placed the text in both the English and French versions. This infographic
was created for a digital format only, where it will primarily be used for sending to elected officials to demonstrate the impact of these modulators. Extra space is left at the bottom to potentially add additional information during meetings.

Get a closer look at the infographics here.

Montreal Bagel Holes

This sales sheet is created to present the multiple flavours and benefits of this product to possible suppliers. The challenge in this project was to complete this sales sheet in under three hours, allowing me to improve my efficiency and time management skills.

Get a closer look at the sales sheet here.

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